Sleek New Phone Stores More Than a Hundred Songs On Removable Storage Card
"The ROKR mobile phone is an excellent example of the transformation of the mobile phone into an entertainment device," said Nelson Chan, executive vice president and general manager of the consumer and handset business at SanDisk. "Music is an ideal application for handsets that is enabled by the dramatic increases in capacity in very small memory cards such as microSD."
The microSD card is based on TransFlash™, which was developed by SanDisk in cooperation with Motorola and is the world's smallest flash memory card form factor. SanDisk's TransFlash cards were recently adopted by the SD Card Association (SDA) and renamed "microSD."
The new microSD card is fully compatible with TransFlash card slots and is designed as a small, flash memory storage card for mobile phones and devices. The company will continue to support existing TransFlash product lines and will transition its handset customers and the retail channel to the renamed microSD card over the next several months.
Currently, the 512MB SanDisk microSD card is the largest capacity available in this form factor. The company expects to have 1GB* microSD cards in limited quantities by late Q4 2005 and 2GB cards in 2006.
The SanDisk microSD card sold in retail channels includes an adapter that allows the card to be used in any device with a full size SD card slot.
The SanDisk microSD card is being distributed through many of the 31,000 phone store outlets worldwide that offer SanDisk products.
This press release contains certain forward-looking statements, including expectations for new product introductions, applications, markets, and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: market demand for the products may grow more slowly than our expectations or there may be a slower adoption rate for these products in new markets targeted, and the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, Form 10-K and our quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.
SanDisk is the original inventor of flash storage cards and is the world's largest supplier of flash data storage card products, using its patented, high-density flash memory and controller technology. SanDisk is headquartered in Sunnyvale, CA and has operations worldwide, with more than half its sales outside the U.S.
SanDisk's product and executive images can be downloaded from /Corporate/MediaKit/
SanDisk's web site/home page address: http://www.sandisk.com
SanDisk and the SanDisk logo are trademarks of SanDisk Corporation, registered in the U.S. and other countries. TransFlash is a trademark of SanDisk Corporation. Motorola and the Stylized M logo are registered in the U.S. Patent and Trademark Office. iTunes is a trademark of Apple Computer, Inc. Other brand names mentioned herein are for identification purposes only and may be trademarks of their respective holder(s).
** 120 songs or over 8 hours of MP3 music; assumes four minute songs